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AUDIENCE: DEMOGRAPHICS
100% Italian
Enthusiasts 40% Men/60% Women 50% Traveled to Italy 48% Ethnic Italian
Reach 10,000 - 30,000 Italian
Enthusiasts Monthly with our Online Marketing
Program
You receive website & newsletter sponsorship, product
reviews, homepage exposure, top 3 directory placement, coupon
listings, event postings and more in one or all Little Italy Media
markets. Typical budgets range from $200 - $400 per month.
Looking to reach Italian & Italian American business owners??
Check out our online advertising packages in conjunction with the
Italian American Chamber of Commerce- Midwest. http://www.italianchamber/us/advertising.shtml
CONTACT:
For more information, contact Rita
Bartolone in the U.S. at
312.670.4242 | rita@littleitalymedia.com.
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BUYING BEHAVIORS:
37% Restaurant/Event Seekers 22% Gift, Home/Fashion
Buyers 16%
Food/Wine Purchasers 5% Scooter/Bike/Car Enthusiasts
19% Local
Italian Merchants
ONLINE USERS:
7%
"Americans online" Jan
'03 Wall Street Journal
30% "Growth in U.S.
online sales" 4th Qtr. '03 comScore
Media Metrix
$243
"Average amount spent
online…" 3rd Qtr. '02 AC Nielsen/Yahoo
$79,300 "Average income of a U.S. online
shopper" Jan '03 Wall Street Journal
233% "Increase in Vespa Chicago
visits" Jan - May 03
www.LittleItalyChicago.com
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